How KPOs can sustain their competitive advantage

The KPO industry is certainly creating a rage in the worldwide business market and India too is waking up to the benefits that KPOs have to offer. Lets admit it that KPOs are much bigger and definitely better than our traditional BPOs and this becomes more than evident from the fact that many Indian BPO companies are singing to the KPO tune with the intention of earning a better revenue and that too with immediate results. It is quite a surprising fact that the KPO industry, although just an emerging one, is already displaying the behaviour of a full-fledged client based and a profit making industry.

One major move that the KPO industry is taking with respect to gaining an advantage over other industries is that KPO companies hire the best that the IITs and the IIMs have to offer. This strategy ensures that they get the best knowledgeable minds that the country has to offer. Asking questions like what can your KPO company do in order to set it apart from other competition should be the first step towards preparing and planning towards sustaining and ultimately gaining a competitive advantage.